Part 3 – Mistaking who will buy your offer
I’ve been talking about the 3 mistakes people make that make it hard for them to land corporate clients: #1 They don’t understand (and apply)
I’ve been talking about the 3 mistakes people make that make it hard for them to land corporate clients: #1 They don’t understand (and apply)
I told you in my latest post that there is another aspect of how to niche when you want to work with corporates and that
Corporate clients present a huge income and impact opportunity for coaches, consultants, speakers and other small business experts, but I frequently see people make mistakes
Someone asked me recently: “What are the key areas of value that corporates are looking for and will pay multiple 5 and 6-figures for consulting
I recently posted about why you should NOT work with companies that have the biggest need for your help as a consultant or expert in
I recently talked about why the advice to push the “pain” of an issue is often NOT a good idea when you are talking to
I get it, I really do. As a small business, it can seem near impossible that you could ever work with corporate clients. I mean,
This post is about the massive popular marketing *wisdom* that also happens to backfire spectacularly when applied to corporate clients. I’m talking about the advice