Land HIGH-PAYING corporate clients

with the power of behavioural science

How to choose the right clients

The ultra-toxic ones might make the headlines, but in my 20+ years of experience with corporates and 9+ years running my own consulting business, I have only come across one case of truly hideous office politics. In fact, all my other clients have been an utter delight to work with. To ensure you work with

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No – you don’t need to play office politics!

A lot of people tell me that they would like to work with corporate clients but they don’t want to play office politics. This always puzzles me because there is a simple answer to this; you don’t need to! What you do need is a robust process to find and convert only those types of

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Summary of what to include in your proposal

When you prepare a proposal to corporate clients, 4 key components will make a huge difference in how many and how fast clients will accept your proposal: #1 Overview (summarizing the challenge this proposal addresses – from the client’s point of view)#2 Objectives (translating the client’s requests into outcomes of your work)#3 Opportunities (the immediate

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Part 4 of 4 – What to include in your proposal

Ready to create high-converting corporate proposals? I have been posting about the 3 other vital components that allow you to convert up to 8 out of 10 proposals (that’s my current experience). Today we talk about creating a rejection-proof Recommendations Section.✅ This is where you outline how you can work with the client. Recommending a

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Part 3 of 4 – What to include in your proposal

When creating proposals for corporate clients, most coaches and experts use the same templates as providers of technical or transaction-based services. This is a massive mistake because it actually makes it HARDER for your prospects to say YES to your offer. Over the course of the last 2 days, I have shared two vital components

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Part 2 of 4 – What to include in your proposal

In yesterday’s post, I talked in detail about the first vital component you need to include in your proposal to corporate clients if you want a conversion rate of above average (8 out of 10 is my current rate). Today I will share the next part which is often a big stumbling block for coaches

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Part 1 of 4 – What to include in your proposal

A lot of coaches are unclear about what they should include in their proposal for corporate prospects. As a result, they spend a lot of time (and worry) on writing a document that ends up not getting them a quick YES! Proposals that have a higher than average chance of converting (i.e. over 50%, mine

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Let me tell you about a revelation I had

There’s been some stuff going on in my personal and business life recently. Nothing life-threatening – just some people being asshats and trying to take advantage of situations… I know it will all be sorted and fine, but it’s still draining my energy (and time). And while no one wishes to have to deal with

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